For trades · Builders

High-value enquiries logged — even when the site manager is on job

SecraAI helps UK building contractors capture extension quotes, renovation enquiries, and snagging calls with structured lead data for your estimating team.

A single missed extension enquiry can cost tens of thousands. Homeowners shopping three builders rarely wait for a callback from voicemail.

Free for 30 days · No credit card · We set up your line in 48 hours

Demo

A real, short call

A caller reports no heating. Secra checks location, urgency, and preferred appointment time — then sends your team a structured brief, not a vague voicemail.

Outcome

The exact brief your builders receives

Every call becomes structured text — WhatsApp, SMS, email, and in-app — so your engineer rings back with postcode, urgency, and preferred time already in hand.

What do missed calls actually cost?

If you miss 6 calls a week and only 25% were high-value enquiries for building contractors, what does that cost?

Illustrative only — adjust to match your business.

Estimated lost revenue

£5,000 / week

£260,000 / year

Based on 2 high-value missed calls per week at £2,500 each.

What Secra handles

Six jobs your phone line should do for building contractors

Extension and renovation quotes

Captures scope, planning status, budget range, and postcode so your estimator receives a structured brief before the first callback.

Snagging on active projects

Flags defects and complaints with immediate notification to the site manager — the AI acknowledges the issue without admitting liability.

Site survey booking

Books survey appointments from your calendar, confirming access, parking, and whether the homeowner will be on site.

FAQs from your knowledge

Answers coverage areas, accreditations, typical response times, and pricing policies from documents you upload — not a generic script.

Call routing and handoff

Routes by urgency, business hours, and category. Hunt groups, simultaneous ring, or AI-selected targets — you define the rules.

Follow-ups and notifications

Post-call summaries by email, SMS, and in-app. Emergencies and complaints always notify the right staff member.

Trust

Clear escalation rules — not a black box

You define what happens for emergencies, uncertain answers, and human hand-offs. Secra follows your rules and documents every step.

Emergencies

Burst pipes, no heating in winter, lock-outs, and live faults follow your rules — safe shut-off advice, location and urgency captured, then transfer to on-call or an immediate SMS/WhatsApp to duty staff.

Uncertain answers

If Secra is not confident from your knowledge — pricing that needs surveying, availability it cannot see, or a policy you have not uploaded — it says so, captures details, and schedules a human callback. It does not invent quotes.

Human hand-off

Callers can ask for a person at any time. Secra summarises what they need and transfers to the right mobile or office line — with the full conversation attached so your team picks up in context.

Your setup

We'll configure it around your business and common call types.

Try SecraAI on your own number for 30 days — free, no credit card. We map your call flow and go live within 48 hours. Keep it only if it handles your calls properly.

  • Forward overflow and after-hours calls within 48 hours.
  • Upload project types, areas covered, and estimating process notes.
  • Pilot on quote capture first — review transcript quality with your estimator.
  • Scale once lead data matches what your team needs to quote.
Start your 30-day pilot

Free for 30 days · No credit card · We set up your line in 48 hours

Local trust

Built in the UK, for UK trades

SecraAI provisions UK numbers, uses British English by default, and stores transcripts under your control. Recording disclosure, GDPR guidance, and privacy policies are built in — see our GDPR page for details.

Timothy Hebden, Founder, SecraAI, works directly with building contractors on call-flow design and pilot setup. SecraAI is owned by Chalk and Coast.

FAQ

Questions from building contractors

Can it qualify extension and renovation leads?

Yes. It captures postcode, project type, planning status, budget indication, and timeline — giving your estimator a structured brief before callback.

How are complaints about active projects handled?

Flagged as complaints with immediate SMS or email to the site manager. The AI acknowledges the issue and commits only to a callback within your published window.

Does it book site surveys?

When your calendar is connected, it offers survey slots, confirms access details, and sends confirmations to the homeowner and assigned surveyor.

Will it promise build timelines or prices?

No. It follows your knowledge base — indicative ranges where approved, and always defers final quotes and dates to your team after survey.

On a job? Secra answers the phone.

We'll configure it around your business and common call types. Free for 30 days · No credit card · We set up your line in 48 hours.